Blogging is one of the most effective marketing strategies for marketing your counselling private practice. Blogging for your counselling practice helps you broadcast your message, influence people across the globe, connect with other professionals and position yourself as an authority in your area of speciality.
Julie Hanks, LCSW is a a self-proclaimed social media junkie, and has over 20 years in the mental health field. She was recently recognized as the #1 online depression influencer by ShareCare for her extensive work promoting mental health resources online. Julie is a prolific blogger for both mental health issues and practice-building tips for other clinicians.
In this 30-minute video, Julie discusses:
- How she became interested in blogging as a marketing strategy for her counselling practice
- The benefits of blogging she has experienced for her counselling practice
- The unexpected benefits of blogging for your business online and offline
- How she developed her voice via blogging
- Where Julie finds material and inspiration for her blogs
- Tips for the therapist who wants to start blogging but is nervous about starting
About the presenter:
Licensed psychotherapist Julie Hanks, LCSW was recently recognized as the #1 online depression influencer by ShareCare for her extensive work promoting mental health resources online. A self-proclaimed social media junkie, Hanks has over 20 years in the mental health field providing outpatient psychotherapy services to children, adolescents, adults, couples and families with complex mental health and relationship problems. In addition to providing therapy and serving as Executive Director of Wasatch Family Therapy, she writes for PsychCentral’s Ask The Therapist and Private Practice Toolbox, for Sharecare, and for her own site JulieHanks.com. Mrs Hanks’ down-to-earth professionalism makes her a sought after TV and media contributor. She recently appeared on TLC, Discovery Health, and Fox News Channel and has been a quoted expert in national publications including The Wall Street Journal, Cosmopolitan, Women’s Day, Women’s Health, Parenting, E!, Social Work Today, and others. Ms. Hanks also consults with private practice therapists around the world to help them embrace technology and create a practice that is good for their own mental health. Her most valuable experience has been in the trenches of family life for 23 years as wife and mother of 4 children.
Listen to the audio with the player at the top of this post, or listen on SoundCloud, Stitcher Radio, or subscribe in iTunes.