If you’re like most therapists, you probably haven’t received specific marketing training to help you effectively run your therapy business. In fact, due to your lack of business and marketing training and education, you may be making mistakes that are actually driving your therapy business into the ground!

In this 35-minute video interview, international therapist coach, mentor and consultant Casey Truffo speaks with Clinton Power, founder and developer of Australia Counselling Directory about the 5 Biggest Mistakes Driving Your Therapy Business Into the Ground- And What to Do About Them!

In this interview Casey discusses:

  • Why not choosing your therapy clients hurts your business
  • How to invite the client to become your client
  • The importance of calls to action
  • The importance of planning for seasonal ebbs and flows in your business
  • Why you need to reach out for help as a small business owner

Casey has been helping and mentoring thousands of therapists across the globe. Her advice is based on working with many therapists, counsellors and healing professionals that have struggled with many of the marketing issues you may be finding difficult right now.



Click here to download the transcript of this interview.

Links to Casey’s trainings:

Start Your Counselling Practice

Attract Clients with Speaking (How to Turn Audience Members Into Clients)

About the presenter:

Casey Truffo- Be a Wealthy TherapistCasey Truffo, Marriage and Family Therapist is an income strategist and practice-building coach to therapists and coaches on five continents. She is the author of Be A Wealthy Therapist: Finally You Can Make a Living While Making a Difference. Founder of the International Therapist Leadership Institute, her mission is to enrich the lives and careers of therapists worldwide.


Listen to the audio with the player at the top of this post, or listen on SoundCloud, Stitcher Radio, or subscribe in iTunes.

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